5 Things to Keep in Mind When Choosing White Label Beauty Products Manufacturer

Written by Cassco Admin / February 9, 2022

If you are thinking of starting a line of beauty products, there are some important things to keep in mind. Choosing the right white label manufacturers can help ensure you have everything you need for your specific market. So what should be taken into account when choosing these contractors?

Look at Their Track Record
Before making any decision on who will provide your white label skincare, hair care, and other beauty formulations, take a look at their track record. This is especially true with manufacturing companies that sell directly to consumers because they must adhere to more stringent quality control measures than those offered by suppliers strictly focused on reselling products wholesale.

Look Beyond the Product Offerings
It’s easy to get caught up in the excitement of choosing a product manufacturer that will manufacture your formulations. It’s also easy to get distracted by bells and whistles including killer graphic design or state-of-the-art manufacturing processes. While these are important factors, it is critical not to lose sight of other key elements including packaging development, distribution channels, marketing campaigns, and customer service.

Size Matters
Some manufacturers claim they will provide private label goods no matter what the size of the order. This may be true in some cases but, for larger orders, it is often not economical to allow this manufacturer to create your products, especially when you are launching a brand and therefore potentially looking to generate high sales volume in a short period.

Conduct a Thorough Due Diligence
It is important to perform thorough due diligence on the manufacturer being considered for your product needs. This should include reviewing their contract, quality control measures, and safety testing requirements as well as asking pointed questions about the availability of their key personnel including chemists, scientists, formulators, and others.

Don’t Short Yourself
If you are planning to sell your products online, don’t shortchange yourself by focusing on resellers that operate through Amazon or other marketplaces offering the lowest prices possible on wholesale items without considering: (a) how these manufacturers distribute their own branded goods; (b) will they be able to handle the high volume of sales you are projecting; (c) are they able to provide quality control measures on par with those offered by contract manufacturers focused exclusively on private label products.

CassCo Bio Labs is a trusted manufacturer and supplier when it comes to white and private label beauty products. Request a quote today.